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Solving the Strategy Delusion – Marc Stigter and Cary Cooper : TIMES BOOK-OF-THE-WEEK

Updated: Jun 16, 2018



Once you’ve waded through some unwieldiness — the subtitle is Mobilising People and Realising Distinctive Strategies, whatever that means — this is a worthwhile look at why companies’ attempts at strategy frequently fail and how to ensure that it doesn’t.

Challenging “delusional” approaches to strategy, the book races through how to create distinctive plans with both the customer and the workforce. The detailed glossary offers a mini-MBA of its own!

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